Product Description

If you are involved in any way in selling products online, high-quality product descriptions to advertise your products to potential buyers are hugely important. Product description writing is designed to tell your customers exactly what you have on offer, the features and benefits of your products and why they should buy them.

Creating unique, interesting descriptions for each individual product that you sell can be a real challenge. Skipping over details or writing repetitive, uninteresting descriptions can turn off potential buyers very rapidly. It will also have a negative impact on your SEO, making it harder for people who want to buy to find you.

This loss of sales is something that you can avoid by hiring a professional product descriptions writer. Writing product category descriptions is also an area that is often overlooked by businesses. They help to direct customers to the appropriate section for the individual products they are looking for.

Do you need to hire a product descriptions writer?

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I’m Ian

I am a writer and educator.

I’m the author of the The Irish Culture Books series, activity books aimed at language students studying English in Ireland, a novel ‘God on a Bicycle’. and a short story ‘Speech! Speech!’ (read story here) which was published in the short story collection, ‘A Pint and a Haircut.

I have worked as a teacher, as a content creator, Academic Director of educational organisations, an examiner, teacher trainer. From Ireland, I have also lived in Spain, Italy and Switzerland.

I’ve also worked in no particular order as a furniture mover, security guard, barman, in a garage, in fast food restaurants and as a life-model.

I have represented both Ireland and Switzerland in Touch Rugby at World Cups and European Championships.

I have masters in English literature and English linguistics.

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